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News

  • 23/04/2024
  • OverUph

Performance Marketing: what it is and how it can help your business

Have you ever asked yourself if investing money in advertising is the right choice for your company? If the answer is yes, performance marketing might be the perfect solution. A data-driven, goal-oriented marketing strategy designed to reach a specific goal where every decision is based on real and measurable data evidence: every campaign optimization is […]

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  • 15/05/2023
  • admin

DbShaper platform and its 2022 performances presented during Programmatic Day

On Wednesday, April 19th, Davide Raimondi, CEO and founder of DbShaper, presented the DbShaper platform during the 2023 Programmatic Day at Teatro Orfeo, Milan, together with Franco Milazzo, CEO and co-founder of The Newco. They brought to the attention of the audience several case studies to show how nowadays, in a cookieless era, reach and […]

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