Define the target by filtering users for interest from a single access point and indicate your preferences
The dbSHAPER platform is the result of a long experience gained by Webbdone, a company that since 2009 operates internationally in email marketing, telemarketing and affiliations. The databases are guaranteed according to current regulations, thanks also to the valuable legal support of the IAB Forum team.
The technology of dbSHAPER allows to exploit many databases simultaneously to identify only unique users. Publishers are «aggregated» for sending in order to reach only interested users, avoiding the overlap of communications via deduplication, thus optimizing costs and maximizing ROI.
User behavior is designed to generate Custom Audience. During each submission, dhSHAPER analyzes the behavioral data of the users who receive the campaigns, in order to generate specific targeted audience by assigning them micro tags.
dbSHAPER is equipped with a powerful system able to profile a unique user target coming from a large number of international databases. The system can generate qualitative campaigns and custom audiences based on user behavioral analysis. Thanks to the precautions that eliminate the possibility that the same user receives the same message, dbSHAPER is ideal for CPM campaigns performing both in terms of Brand Awareness and in terms of ROI.
The platform is able to compare multiple databases at the same time, even those belonging to external publishersi
Only selected users receive the emails, thanks to a proprietary technology that controls the actual sending on the requested users
Targets (emails and mobile numbers) are generated by interests based on behavioral data
The campaign can be sent on the day and at the time selected to reach potentially interested users at the best time
Campaign messages can be customized specifically for each user group
With the deduplication of the email or mobile number databases, only unique users are reached, which means the communications do not overlap